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Frida Midtown, New York, NY

Frida Midtown

4.6
4.6
149 Reviews
$31 to $50
Mexican
With a career spanning across two continents and twenty-seven years of experience in some of the best restaurant in the city, our Chef, Emerith Betanzo has created a culinary haven known as Frida Midtown located at 214 East 52nd St. Our Chef will make sure you have the ultimate dining experience and unforgettable taste experience.

Our chef personally selects his produce and vegetables directly from the market daily, as he wants to ensure top quality and freshness of all his ingredients.

Make a reservation

2 people

7:00 PM


Booked 30 times today
Experiences are available.

Order delivery or takeout

Other options

  • Order online

Additional information

  • Dining style

    Casual Elegant

  • Cuisines

    Mexican, Peruvian, Cocktail Bar

  • Hours of operation

    Brunch Sun 12:00 pm–3:30 pm Lunch Mon–Fri 12:00 pm–3:30 pm Dinner Mon–Thu, Sun 5:00 pm–10:00 pm Fri, Sat 5:00 pm–11:00 pm

  • Phone number

    (212) 688-5200

  • Payment options

    AMEX, Diners Club, Discover, MasterCard, Visa

  • Dress code

    Business Casual

  • Executive chef

    Chef Emerith Betanzo

  • Catering

    We do catering for all kinds of services for groups at 300ppl

  • Private party facilities

    We do all kinds off events for parties up to 65ppl.

  • Private party contact

    Camila Zevallos : (347) 453-6868

  • Neighborhood

    Midtown East

  • Cross street

    2nd & 3rd Avenue

  • Parking details

    Discounted Parking available at Icon Parking on 54th street

  • Public transit

    Take the E or M line to Lexington and 53rd Street

  • Additional

    Banquet, Bar/Lounge, Beer, BYO Wine, Chef's Table, Cocktails, Corkage Fee, Entertainment, Full Bar, Gender Neutral Restroom, Gluten-free Options, Happy Hour, Outdoor Smoking Area, Patio/Outdoor Dining, Patio/Outdoor Dining, Private Room, Takeout, Weekend Brunch, Wheelchair Access, Wine

Experiences

  • BOTTOMLESS MIMOSAS, BELLINIS & SANGRIA

    $25.00 per person

    Multiple dates available
    Join us for Brunch every Sunday from 12PM-4PM and indulge in our bottomless mimosas, bellinis and sangria for 90 minutes!

Offers

  • LIVE MUSIC SUNDAYS!

    Multiple dates available
    Sun - 5:00 PM - 9:00 PM
    For the month of November and December, we will have live music in our main dining room every Sunday from 5:30 pm to 8:30 pm.

What 149 people are saying

Overall ratings and reviews

Reviews can only be made by diners who have eaten at this restaurant

4.6
4.6 based on recent ratings
  • 4.6Food
  • 4.7Service
  • 4.5Ambience
  • 4.2Value

NoiseModerate

Sort by

Filters

  1. OT

    OpenTable Diner

    1 review

    4.0

    1 review

    Dined 2 days ago

    overall4food4service4ambience4
    We enjoyed the vibe, food and service. All around a tasty good time with some interesting fusions. Their Oaxacan Old Fashioned is definitely fun, with a smokey presentation.
  2. VO

    VinOrdinaire

    New York Area

    3 reviews

    5.0

    3 reviews

    Dined 2 days ago

    overall5food5service5ambience5
    Good cocktails and delicious food. Can't wait to return.
  3. JG

    JayG

    San Francisco

    5 reviews

    vip
    5.0

    5 reviews

    Dined on November 24, 2022

    overall5food5service5ambience4
    Great food, presentation, creative cocktails -- a delight from start to finish
  4. UE

    UES1

    New York Area

    91 reviews

    vip
    5.0

    91 reviews

    Dined on November 19, 2022

    overall5food5service5ambience5
    Frida never disappoints. Great food. Service is wonderful. We will return for sure.
  5. SA

    SethALaw

    New York Area

    41 reviews

    vip
    5.0

    41 reviews

    Dined on November 15, 2022

    overall5food5service5ambience5
    Great eats! Amazing service. Pretty atmosphere! My 3rd time here. Cant wait to go back again!
  6. m

    markethej

    New York Area

    3 reviews

    4.0

    3 reviews

    Dined on November 14, 2022

    overall4food5service5ambience4
    Good upscale Mexican dining experience
  7. JG

    JillG

    New York Area

    22 reviews

    vip
    5.0

    22 reviews

    Dined on November 13, 2022

    overall5food5service5ambience5
    Wonderful dinner and service as always at Frida. The manager Michael is warm and welcoming. Our waiter Jorge provided a terrific dining experience and the food/drinks were amazing. We will be back soon!
  8. G

    Grillmaster

    West Palm Beach

    54 reviews

    vip
    3.0

    54 reviews

    Dined on November 12, 2022

    overall3food3service4ambience3
    Nice energy and our server was quite nice. However, we found the food to be good but not amazing and our sense was pricing is way to high, especially for appetizers. Have to add that the Ribeye Frajita entree was quite good.
  9. OT

    OpenTable Diner

    New York Area

    2 reviews

    5.0

    2 reviews

    Dined on November 7, 2022

    overall5food5service5ambience4
    Had lunch outside with a friend on probably the last weather-appropriate day for outside dining. The highlight was definitely the waitstaff who were delightful, particularly Jorge who was over-the-top friendly, attentive and accommodating. Also, the food was fresh and the preparation delicious. And the prices were reasonable given the quality. My friend I would both recommend it as the best overall experience we’ve had in the cuisine category in the area.
  10. NS

    NancyS

    New York Area

    10 reviews

    vip
    5.0

    10 reviews

    Dined on November 7, 2022

    overall5food5service5ambience5
    Wonderful food. Very authentic and great service. We will be back!
  11. P

    Pronto

    New York Area

    31 reviews

    vip
    5.0

    31 reviews

    Dined on November 5, 2022

    overall5food5service5ambience5
    We really enjoyed the guacamole to start. Salsa was perfect - nice and spicy. Jorge provided great recommendations. I had the chicken mole and my husband enjoyed the enchiladas with mole sauce. Excellent food and amazing service! Will be back again
  12. KS

    KristenS

    New York Area

    1 review

    5.0

    1 review

    Dined on November 5, 2022

    overall5food5service5ambience5
    Great food, service and ambiance! Would definitely go back.
  13. OT

    OpenTable Diner

    Chicago

    5 reviews

    vip
    5.0

    5 reviews

    Dined on November 2, 2022

    overall5food5service5ambience5
    Fantastic service by our waiter Jorge! He was so attentive and friendly. The food was delicious and cocktails were great too.

    Frida MidtownResponded on November 3, 2022Thank you for your review! We will make sure to thank Jorge for his great service.

  14. S

    Seetal

    Washington DC

    38 reviews

    vip
    5.0

    38 reviews

    Dined on November 1, 2022

    overall5food5service5ambience5
    Great service and great food! Cocktails were amazing!

    Frida MidtownResponded on November 3, 2022Thank you so much Seetal! See you soon

  15. BS

    BarbaraS

    New York Area

    2 reviews

    5.0

    2 reviews

    Dined on November 1, 2022

    overall5food5service5ambience5
    Great place. Everything was very tasty, esp the grilled octopus and very fresh and flavorful tuna tostaditos. Very friendly and competent service

    Frida MidtownResponded on November 3, 2022Dear Barbara! Thank you for your review. We hope to see you soon.

  16. OT

    OpenTable Diner

    1 review

    5.0

    1 review

    Dined on October 29, 2022

    overall5food5service5ambience5
    The attention and service we received from Armando was outstanding. Attentive but not intrusive. His attention to detail was on point. Will definitely return thanks to him

    Frida MidtownResponded on November 3, 2022Thank you very much! We will thank Armando for making you feel at home.

  17. BM

    BrigidM

    New York Area

    1 review

    vip
    4.0

    1 review

    Dined on October 26, 2022

    overall4food5service4ambience2
    Deafeningly loud. Food and drinks excellent. Kitchen too small? Need a backstage bar? It took 45 minutes from the time we sat down to have cocktails land on the table. And an hour for the appetizers ( ordered at same time as cocktails) to be served. The front of house staff was working SO hard and were uniformly warm and gracious bit for a meal where we had to cocktail, some guacamole, our entrees and no dessert to take 3 hours?

    Frida MidtownResponded on November 3, 2022Dear Brigid, Thank you for your review. We are sorry you had to wait. On the night you dined with us we unfortunately were short staffed, which almost never happens. We are so happy to read the rest of the staffed tried their best. We hope to have the opportunity to make it up to you in the future.

  18. JS

    JodiS

    New York Area

    13 reviews

    5.0

    13 reviews

    Dined on October 24, 2022

    overall5food5service5ambience5
    Wonderful food and service. Just perfect! Unique food and beautiful restaurant. Will be back for sure!

    Frida MidtownResponded on November 3, 2022Thank you Jodi!!! We cannot wait to have you back.

  19. OT

    OpenTable Diner

    New York Area

    22 reviews

    vip
    5.0

    22 reviews

    Dined on October 24, 2022

    overall5food5service5ambience5
    Excellent restaurant for dinner or lunch. The food, ambience and service were equally fantastic. Beautiful decor as well. We ordered the guacamole, salsa and chips as our appetizer and we both ordered Birria beef as our entree. Delicious. We definitely will return soon and we’re extremely happy that we found such a gem close to Grand Central station.

    Frida MidtownResponded on November 3, 2022Thank you so so much for your review!

  20. CM

    ClareM

    New York Area

    15 reviews

    vip
    4.0

    15 reviews

    Dined on October 19, 2022

    overall4food4service4ambience3
    Food was excellent; menu was interesting; cocktails were unusual but very expensive. Wine was outrageous.

    Frida MidtownResponded on November 3, 2022Thank you Clare for your review. Our specialty cocktails are all made with fresh fruits and purees prepared in our kitchen, we do not use artificial syrups/flavors of any kind.

  21. MM

    MaryM

    Washington DC

    1 review

    2.0

    1 review

    Dined on October 9, 2022

    overall2food1service4ambience3
    Drinks were very good and creative, but the food was profoundly disappointing. The seasonings were extreme (far too much soy in one appetizer, rendering it close to inedible). The fresh oysters were good, but since they were virtually untouched, the kitchen couldn't ruin them. I took a friend from overseas, and apologized for the terrible food.

    Frida MidtownResponded on October 12, 2022Dear Mary, Thank you for your review. We are sorry you found one out of the three appetizers you had during your entire dining experience to be disappointing. We investigated with the manager on duty as well as your server for the night. They checked with you a couple of times and you mentioned it everything was okay. Had you given us the opportunity, we would have loved to substitute the item for any other in our menu for you. Our main goal is to make our customers happy.

  22. AM

    AmandaM

    Manchester

    4 reviews

    3.0

    4 reviews

    Dined on October 7, 2022

    overall3food4service4ambience3
    Food was delicious but a little pricey based on other places we dined at during our stay. Our waiter was lovely.

    Frida MidtownResponded on October 12, 2022Thank you for your review Amanda!

  23. A

    Abi1983

    New York Area

    26 reviews

    4.0

    26 reviews

    Dined on October 2, 2022

    overall4food4service5ambience4
    Good food and great service. Would like to try the dinner service

    Frida MidtownResponded on October 12, 2022Thank you Abi! We look forward to having you for dinner soon.

  24. OT

    OpenTable Diner

    New York Area

    1 review

    5.0

    1 review

    Dined on September 25, 2022

    overall5food5service5ambience5
    Food was delicious, we will certainly be back.

    Frida MidtownResponded on September 27, 2022Thank you so much! Can't wait to have you back.

  25. LK

    LaurenK

    New York Area

    2 reviews

    3.0

    2 reviews

    Dined on September 20, 2022

    overall3food4service3ambience3
    It was shockingly expensive due to drink costs.

    Frida MidtownResponded on September 23, 2022Dear Lauren, We apologize, our menu is available online.

  26. m

    mamag36

    New York Area

    8 reviews

    5.0

    8 reviews

    Dined on September 17, 2022

    overall5food5service5ambience5
    Delicious food! Great service Gus! Thanks!

    Frida MidtownResponded on September 23, 2022Thank you!!!!!

  27. ME

    MaggieE

    New York Area

    24 reviews

    vip
    4.0

    24 reviews

    Dined on September 13, 2022

    overall4food5service5ambience5
    The servers were helpful and very pleasant. The food was yummy. The decor is beautiful. But not allowing more than 2 checks for our group meant we all had to pay cash when we weren't expecting to.

    Frida MidtownResponded on September 23, 2022Hi Maggie, We do allow up to three different payment methods. We apologized for any inconvenience this might have caused.

  28. RV

    RafaelV

    New York Area

    22 reviews

    vip
    5.0

    22 reviews

    Dined on September 13, 2022

    overall5food5service5ambience5
    The food and drinks are outstanding. Fast and courteous service. I will definitely be going back.

    Frida MidtownResponded on September 23, 2022Thank you Rafael! Cannot wait to have you back.

  29. H

    Hink

    New York Area

    4 reviews

    5.0

    4 reviews

    Dined on September 10, 2022

    overall5food5service5ambience5
    Food is delicious, setting is lovely and service is unhurried, but a waiter isn't far away when you want him/her.

    Frida MidtownResponded on September 23, 2022Thank you so much Hink!

  30. OT

    OpenTable Diner

    New York Area

    9 reviews

    5.0

    9 reviews

    Dined on September 9, 2022

    overall5food5service5ambience5
    Place was beautiful. Service was great drink were yummy and food was amazing . Will def return

    Frida MidtownResponded on September 23, 2022Thank you for your kind review.

  31. l

    lbnnyc

    New York Area

    14 reviews

    vip
    5.0

    14 reviews

    Dined on September 8, 2022

    overall5food5service5ambience5
    Hosted a business dinner of course p people. Excellent, attentive service and the food was delicious.

    Frida MidtownResponded on September 23, 2022Thank you for visiting and taking the time to leave us a review! <3

  32. OT

    OpenTable Diner

    Washington DC

    1 review

    3.0

    1 review

    Dined on September 4, 2022

    overall3food3service5ambience5
    Too expensive for this sort of place. Clean place. Great service. Ok. Ok. Food.

    Frida MidtownResponded on September 27, 2022Thank you for your review. Please next time visit the restaurant's website for details on prices.

  33. c

    christocino

    Houston

    254 reviews

    vip
    5.0

    254 reviews

    Dined on September 3, 2022

    overall5food5service5ambience5
    Excellent food and service.

    Frida MidtownResponded on September 27, 2022Thank you so much for your review.

  34. RI

    RIGuy

    New York Area

    29 reviews

    vip
    5.0

    29 reviews

    Dined on September 2, 2022

    overall5food5service5ambience5
    Outstanding service and food that is culinary excellence

    Frida MidtownResponded on September 27, 2022Thank you so much for your review.

  35. JS

    JoannaS

    Cancun

    1 review

    5.0

    1 review

    Dined on August 29, 2022

    overall5food5service5ambience5
    Amazing drinks, amazing appetizers, amazing entrees and amazing vibe!!!

    Frida MidtownResponded on September 27, 2022Thank you Joanna!

  36. JG

    JillG

    New York Area

    22 reviews

    vip
    5.0

    22 reviews

    Dined on August 27, 2022

    overall5food5service5ambience5
    We love this restaurant in the service was excellent as well as the food. We will definitely be back again soon!

    Frida MidtownResponded on September 27, 2022Dear Jill! Thank you for much for your review.

  37. NY

    NYCenteroftheuniverse

    New York Area

    153 reviews

    vip
    5.0

    153 reviews

    Dined on August 22, 2022

    overall5food4service5ambience4
    Frida is a FIND This is yet another neighborhood restaurant that we have walked by countless times, and finally tried. We are so happy we did! The staff, from Michael (the ultra attentive, warm and superbly accommodating host/manager) to the waitstaff, to the bus staff are exceptional and strive to make your evening terrific. They utterly succeeded. The pleasant ambiance, truly wonderful staff and creative cocktails set the mood for a lovely night. The cuisine is Peruvian/Mexican with some American touches. We opted to share a delicious Caesar salad (more than enough for two). It was fresh and had a tasty dressing. We then both ordered the filet mignon, which, while untraditional, was quite tasty and prepared in a Peruvian stew style with potatoes, onions and vegetables in a pleasing sauce. The cocktails were beautifully artistic and excellent. The flan was also delicious. We enjoyed everything about Frida and cannot rave enough about the incredibly warm, utterly attentive, wholly accommodating and perfectly delightful staff. Frida is a FIND!

    Frida MidtownResponded on August 25, 2022THANK YOU! It makes us super happy to read this and we thank our staff for always going the extra mile to ensure our guests feel welcomed. We cannot wait to host you again!

  38. OT

    OpenTable Diner

    New York Area

    1 review

    5.0

    1 review

    Dined on August 21, 2022

    overall5food5service5ambience5
    We ordered a few appetizers and main dishes to share. The presentation of all dishes were well executed and delicious. The portions aren’t big enough to share so it’s a good idea to double it. All in all, the ambience was great and we had a good time. We didn’t feel rushed.

    Frida MidtownResponded on August 25, 2022Thank you so much for your kind review! We want our guests to feel at home when they visit with us and we are glad we were able to deliver during your dining experience with us.

  39. MA

    MarcosA

    New York Area

    12 reviews

    5.0

    12 reviews

    Dined on August 20, 2022

    overall5food5service5ambience5
    It was our first time coming to this restaurant and it couldn’t have been any better. Our server, Roberto, was amazing! Food and drinks were on point! Definitely going back

    Frida MidtownResponded on August 25, 2022Dear Marcos! Thank you! We will let Roberto know and thank him for his great service.

  40. OT

    OpenTable Diner

    Washington DC

    1 review

    5.0

    1 review

    Dined on August 20, 2022

    overall5food5service5ambience5
    Everything was absolutely amazing. Especially the tres leches. I slept for 12 hours afterward. Definitely come ready to eat

    Frida MidtownResponded on August 25, 2022Thank you for your review! So happy yo read you had a good time dining with us.

Safety precautions

  • Cleaning & sanitizing

    • Surfaces sanitized between seatings
    • Digital, disposable or sanitized menu provided
    • Sealed or wrapped utensils used
    • Common areas deep-cleaned daily
    • Sanitizer or wipes provided for customers
    • Contactless payment available
  • Physical distancing

    • Limited number of seated diners
    • Distancing maintained in common areas
    • Extra space between tables
  • Protective equipment

    • Waitstaff wear masks
    • Diners must wear masks unless eating or drinking
  • Screening

    • Sick staff prohibited in the workplace

FAQs

You can order delivery directly from Frida Midtown using the Order Online button. Frida Midtown also offers takeout which you can order by calling the restaurant at (212) 688-5200.

Frida Midtown is rated 4.6 stars by 149 OpenTable diners.

Yes, you can generally book this restaurant by choosing the date, time and party size on OpenTable.

Make a reservation

2 people

7:00 PM


Booked 30 times today
Experiences are available.

Order delivery or takeout

Other options

  • Order online
Google Map for Frida Midtown

214 East 52nd Street, New York, NY 10022

Additional information

  • Cross street

    2nd & 3rd Avenue

  • Neighborhood

    Midtown East

  • Hours of operation

    Brunch Sun 12:00 pm–3:30 pm Lunch Mon–Fri 12:00 pm–3:30 pm Dinner Mon–Thu, Sun 5:00 pm–10:00 pm Fri, Sat 5:00 pm–11:00 pm

  • Cuisines

    Mexican, Peruvian, Cocktail Bar

  • Dining style

    Casual Elegant

  • Dress code

    Business Casual

  • Parking details

    Discounted Parking available at Icon Parking on 54th street

  • Public transit

    Take the E or M line to Lexington and 53rd Street

  • Payment options

    AMEX, Diners Club, Discover, MasterCard, Visa

  • Executive chef

    Chef Emerith Betanzo

  • Additional

    Banquet, Bar/Lounge, Beer, BYO Wine, Chef's Table, Cocktails, Corkage Fee, Entertainment, Full Bar, Gender Neutral Restroom, Gluten-free Options, Happy Hour, Outdoor Smoking Area, Patio/Outdoor Dining, Patio/Outdoor Dining, Private Room, Takeout, Weekend Brunch, Wheelchair Access, Wine

  • Phone number

    (212) 688-5200

  • Catering

    We do catering for all kinds of services for groups at 300ppl

  • Private party facilities

    We do all kinds off events for parties up to 65ppl.

  • Private party contact

    Camila Zevallos : (347) 453-6868

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